Law firms logos are using the same old icons over and over again. A gavel or the scales of justice are found in almost every law firm logo you find, and they think that this is something good to put in their logos, and everybody thinks that way. If you want to stand out from among your competitors, you need to be creative with your logo. Below are some ideas that you can use to help you design the best logo for a law firm.
Classic designs are actually great. Yes, a pillar, the scales of justice, or a gavel tells us what a lawyer does. People right away know that you have a law firm with these symbols. But, this does not mean that you simply get a photo of a gavel and that’s it – you have a logo. Be creative and add something to your logo. Gavels and pillars can be made from newspapers, lighthouses, and even animals. What we are trying to say here is to give your old icons something new.
There are many great logos that are created from a single thing. The first letter of one of your partner’s names can be a good example. Better still if most of the partners have the same letter in their names. using a letter, especially a rare one as a focal point of a logo is a good way for a brand to stick out. Using the letter Z to make a logo for Zanes law is one good idea.
Logo is the best way to tell people what you do. Divorce lawyers can use a man and a woman to be a part of their logo. Personal injury lawyers can use the picture of a person in crutches to tell people what type of lawyers they are. Scales of justice can be portrayed with marijuana leaves. These are ideal for a niche market. There can be a connection made with your customers if you use these types of logos. These will let your clients know what you do and how you can help them.
Your law firm’s name can be used in your logo. Customers can be attracted to your law firm by using the power of your name. Using your name is a great way to build your brand or reputation. If the logo design is not well executed then it will not achieve its purpose. If you want to put a professional stamp to your logo then you can put an icon or a monogram and pair it with your name. People should be made confident in the strength and integrity of your business through your logo.